The Brief

"Can you shoot our development for use across all marketing?"

Photography, Drone Photography, Marketing

When a housing development company approached us to photograph their new development areas, they needed compelling imagery that would effectively communicate the lifestyle their development offered to potential buyers. We recognised this as an opportunity to capture not just the architectural beauty of the homes, but the entire living experience that made this development special. Our goal was to create a comprehensive visual story that would resonate with their marketing efforts across multiple channels.

The project required a dual approach combining both architectural photography and drone footage to fully showcase what it meant to live in this unique environment. The challenge was highlighting the modern, clean aesthetic of the houses while simultaneously capturing the stunning natural setting that surrounded them. We needed to demonstrate how these contemporary homes sat harmoniously within the native bush landscape, whilst also conveying their proximity to the beach.

Our solution involved carefully planned shoots that captured the architectural details and clean lines of the houses, whilst our drone photography provided sweeping views that showcased the development's spectacular location. We focused on framing shots that revealed the native bush setting and hinted at the nearby coastal lifestyle, creating imagery that told the complete story of modern living in harmony with nature.

The result is a comprehensive collection of marketing imagery that perfectly captures both the sophisticated design of the houses and the enviable lifestyle offered by their location, providing the client with compelling visuals for their marketing campaigns.